Our Story!
MEET SUSAN
Hey Radsters, let me introduce myself. I am the Soap queen/creator/maker of Rad Soap! I started this company in 2009 in my kitchen in Cohoes, NY. The reason for this venture was to share products that I have made over the past 30 years with you! I began creating homemade products when my oldest son Zak was born with eczema. After many doctors appointments and failed prescriptions, I decided to turn to nature! After reading up on the subject, I came up with my own version of a lotion to test on him and lo and behold I developed what is today known as Rad's Toke extreme line. After years of making several different creams for all sorts of ailments, I approached my family with an idea.
At the time, our family was going through some rough years as families do, and I knew that we needed to bring some income into the home soooo... On one of my many trips to my brother's home in Rochester we had a conversation about starting a company. My son Zak and I decided to come up with Rad which stood for Radical. We wanted to create something different with body care, "products with purpose" if you will. 7 years later, we're out of my kitchen and now in a 15 thousand square ft building! I am also proud to say that both of my sons Zak and Max are now partners in my soap empire. Rad Soap is here to stay and wow, what a journey it has been.
I contribute a lot of my success to the many people (I like to call them Radsters) that have continued to purchase products from us over the past 7 years. I couldn't have done it without them. You have all helped me spread the word and share my products with friends, family and the world! I thank you! Every product I share with you has taken many hours of testing, love, sweat and even tears! I want to bring you the best and safest products for you and your family to love and enjoy. I want to start a Rad Revolution, taking body care to the next level and introducing our bars as the "Best Bar in the World". My goal in all of this is to have every woman, child and man in the world try my soap. So, join us and become part of the Rad Family! Become one of my Radsters! I would like to extend another BIG thank you to anyone that uses Rad products today. I don't think I could ever say it said enough!
It all began in a small kitchen fueled by a mother’s love where founder, Sue Kerber searched for something natural to relieve her son’s eczema. In early 2009, she turned her entrepreneurial spirit and passion for blending natural ingredients into what is today known as the Rad Soap Co.
From that point forward Sue and her family developed a unique and top secret proprietary process for creating their hand crafted batches of soap. The process includes suspending the soap in a glycerin state with botanicals and essential oils never being exposed to caustic sodas/lye therefore never altering the delicate state of those natural ingredients. To this day RAD's unique process of production has never been duplicated to their knowledge. RAD's products are crafted and ready for delivery within 24 hours thus delivering the freshest all-natural body care to our beloved consumers and wholesale partners.
A group of unexpected loyal customers got behind the family and their award winning products from day one with the power of a grassroots movement which took on a life of its own. Rad was also accepted/requested into the world of the highly prestigious, trending and selective Korean Beauty/Skin Care market when they became one of the first and only American family owned companies to sell their products in South Korea.
Today, The Rad Soap Co. is committed to being the consumers most trusted source for natural body care products. RAD Soap adheres to strict quality standards due to the founder’s belief “If my family won’t use it, then we won’t sell it”. We believe in products with a purpose.
We like it hot
Unlike nasty detergent soaps on the market, our soaps are made using a soap process known as the "hot process" with a twist, our soaps are made fresh in as little as 24 hours so you're soap is fresh and full of lather!
Cold Pressed Hemp Seed Oil
Our favorite ingredient from the u.s of a, no this doesn't get you high! It's the main ingredient our founder Susan used to help her son's eczema growing up and creating RAD Soap Co!